From an ex-VC · 32 deals · €30M · 1,000s of decks reviewed
Build an investor-ready pitch deck.
The 33-page guide with BAD vs GOOD examples for every slide, a proven template, real VC questions, and zero fluff.
Instant download · One-time purchase · PDF format
- Decks reviewed
- 1,000+
- Deals managed
- 32
- Capital deployed
- €30M
- Pages of insights
- 33
Decks reviewed
Deals managed
Capital deployed
Pages of insights
Investors spend ~2 minutes on your deck.
Only ~20% of startups get the first call with a VC. Most founders lose investors on slide one with vague buzzwords, overcrowded layouts, and the same generic mistakes. Free templates won't tell you what you're doing wrong. This guide will.
See the difference instantly.
Real BAD vs GOOD examples for every slide type in the guide.
BuzzFeed
"What's Buzzing on the Web?"
Clean design, but it says nothing. We have no clue what the company actually does.
Depict.ai
"Amazon-quality product recommendations
for any e-commerce store"
Minimalistic, clean, and the one-liner is crystal clear about what they do and who they serve.
The guide includes BAD vs GOOD comparisons for all 12 slide types.
What's inside
Everything you need to build a deck that gets the meeting.
12-Slide Template
The exact investor deck structure VCs expect, from Cover to Outro.
BAD vs GOOD Examples
Side-by-side comparisons from real startups for every single slide.
VC Questions
The questions investors will actually ask, and how to prepare for them.
Common Mistakes
The top mistakes founders make on each slide, spotted across 1,000+ reviews.
Slide-by-Slide Breakdown
Detailed guidance on Problem, Solution, Market Size, GTM, Traction, Ask & more.
Pre-Send Checklist
A final checklist to review before you hit send on your deck.
Full table of contents
- 01Introduction: Who Am I?
- 02What Is a Pitch Deck? Types of Decks
- 03Cover Slide + BAD vs GOOD Examples
- 04Problem + BAD vs GOOD Examples
- 05Solution + BAD vs GOOD Examples
- 06Market Size + BAD vs GOOD Examples
- 07Product + BAD vs GOOD Examples
- 08Business Model + BAD vs GOOD Examples
- 09GTM Strategy + BAD vs GOOD Examples
- 10Competition + BAD vs GOOD Examples
- 11Founding Team + BAD vs GOOD Examples
- 12Traction + BAD vs GOOD Examples
- 13Ask & Use of Funds + BAD vs GOOD Examples
- 14Outro Slide
- 15VC Questions You Can Expect
- 16Reminders & Final Checklist
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Pitch Deck 101 Guide
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- 33-page guide
- 12-slide investor deck template
- BAD vs GOOD examples for every slide
- VC questions & preparation tips
- Pre-send checklist
- Delivered instantly as a downloadable PDF
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Frequently asked questions
Who is this guide for?
Early-stage founders (pre-seed and seed) who are preparing to raise from VCs. If you're building your first investor pitch deck, this is for you.
How is this different from free pitch deck templates?
Templates show you a layout. This guide shows you what to say, what NOT to say, and why. Real BAD vs GOOD examples from actual startups, written by someone who sat on the other side of the table.
Was this written by AI?
No. Every word comes from years of VC management positions leading 32 early-stage deals worth €30M, reviewing 1,000+ decks, seeing all the mistakes + startup consulting and acceleration.
What format is the guide?
It's a 33-page downloadable PDF. You get the download link immediately after purchase.
Can I get a refund?
Since it's a digital product delivered instantly, refunds are handled on a case-by-case basis. If you're unsatisfied, reach out and we'll make it right.